Paid Ad specialist providers plan, research, design and manage paid search advertising campaigns where the advertisers pays either a set fee for a post or a fee as is the case with Google Ads every time one of their advertisements is clicked.It is a way of purchasing visits to your website quickly, as opposed to earning visits organically.Most online users don’t look beyond the first page of search engine results, so having your company appear within the first handful of results ensures you stand a chance of attracting a click-through to your site. Paid search advertising (commonly known as Google Ads or PPC) has the power to generate significant revenue for your business, with most businesses typically doubling their investment, making an average of $2 for every $1 spent on paid search engine ads.
A lot goes into building profitable Paid campaigns, especially PPC based including researching and selecting the right target profiles , key words, organising keywords into well constructed campaigns and ad groups, and setting up landing pages that facilitate great conversion rates.
Each of the specialists listed promote a high degree of competency in paid search marketing and can be contacted for preliminary discussions directly through utilising the contact details provided on their profile template.If you require additional assistance with your selection or a more in depth search then please complete and send on your brief as per our home page and we will get back to your shortly.
At Marketing Search we recommend you always take the time to think critically about what you plan to do up-front and be very clear about your goals and outcomes before approaching any provider.
By doing this you will avoid many of those unexpected and un-welcomed bumps and obstacles that arise down the track which inevitably cause cost blow outs and time delays in bringing your project to market.
That said please take a moment to firstly reflect on our Checklist No 1 : Search & Selection of Marketing Service Providers.
In addition you can also check out the valued information we have listed in our Better Practice Blog section to further support your next outsourced project.
Having done some basic research you should now be well positioned to start your search for that ideal partner with and have a better sense of the competencies and attributes required to meet your brief.
We recommend a short listing up to 3 providers be undertaken in your initial search with the aim to further qualify them down to 2. Ask those 2 to then to submit their pitch and proposal in person for your final decision on selection.