[hmenu id=1]
Marketing Search
ABOUT US & FAQ's

 

Welcome to Marketing Search, Australia’s frontline value-driven marketing effectiveness growth platform.

We save business owners time, consolidate their knowledge focus on the strategic issues that really matter, reduce their marketing wastage, help them make better decisions, optimise their resource allocations, and stay continuously informed and up to date on the practices and cultural changes that are redefining marketing effectiveness today so they can thrive in the new experience economy.

OUR MISSION, VISION & VALUES

Our overarching vision is for Growth & Search to become the default destination and practice framework for small business growth and in time decentralise the platform and its ownership to its member community.

Our overall mission is to self-enable businesses to more efficiently discover and realise their untapped hidden growth potential through promoting greater awareness of prevailing best growth practices and connecting them to
‘best fit’ specialist market solutions.

OUR VALUES

We place the customer front and center in our design and service.

We center our decisions and recommendations on value not price.

We will always maintain a humanistic approach to service delivery.

We preference genuine specialists over jack of all trade generalist solutions.

We take a candidate’s first approach to job fit.

We continually strive for greater simplicity and transparency.

We exclusively promote independent small to medium specialist marketing providers.

We see average marketing as the enemy for small businesses today.

We support the open web and strengthening of local and national Australian journalism.

We promote differentiation and distinctiveness in marketing.

 

 

 

Add Your Heading Text Here

THE CUSTOMERS WE SERVE   

  • Australian SME owners and leaders of product and service-based companies who are actively seeking improvements in customer growth from their marketing.
    These businesses will be growth-focused and generally employ between 20 to 100 persons, with turnovers greater than AUD$5M.
    The business will operate across all sectors, include both b2b & b2c.
  • These business owners will typically be very strong technically and in their market domain however, will be time-pressed with limited strategic in-depth marketing expertise to call upon in order to optimise their marketing themselves.
  • As such many will have outsourced elements of their marketing to providers or consultants to manage, or are considering doing so.
  • They are discerning as to where they invest their marketing dollars and have high-performance expectations on returns.
    Several will have had poor experiences in outsourcing in the past, which may have arisen from poor selection and/or management of provider performance from outset of the engagement.
  • Owners of these businesses will generally align and subscribe to the philosophy “do what you do best and outsource the rest” and especially when it comes to realising and keeping up with best marketing practices.
  • They will be curious by nature and yet actively drive, seek out and be open to adopting better solutions to meet modern marketing demands.
  • They will also recognise that their path to sustaining competitive advantage is increasingly dependent on how well they market themselves, how well they communicate, and the customer experiences they deliver.
OUR MARKETING PHILOSOPHY
  • Technology is speeding up everything we do but the fundamental principles and truths in marketing remain unchanged.
  • Businesses need to stay informed and aligned to best practices, trends, and the prevailing culture.
  • Businesses should avoid having an over-reliance on one type of marketing or one channel and adopt a fuller marketing strategy.
  • Businesses need to better balance their energies and investments between brand building and performance.
  • Businesses need to allocate more time to good strategy formulation and a better understanding of performance measurement and attribution.
  • Businesses need to re-prioritise strategy and creativity as their key competitive marketing differentiators, not technology or data.
  • Businesses need to re-evaluate their sales funnel and content strategy and spend more time on retaining and adding value to their existing customers. The traditional buyer journey is no longer simple and linear.
  • Strategic growth responsibility rest with the executive, not the time-pressed tactical marketers.
  • You need to re-evaluate and re-think your business & brand strategy at least ever every six months to make sure it still connects.
  • Your market orientation needs to be squarely on the customers and not product/sales.
  • Everyone in the business takes responsibility for the marketing of the business, not just marketers.
  • You outsource what you don’t do well and apply rigour to the selection and performance
    management of providers.

Add Your Heading Text Here

 FAQ’s


WHAT MAKES MARKETING SEARCH UNIQUE?


Marketing Search has no direct competitor that offers a comparable level of integrated value.

Marketing Search supports a local and specialists (not generalist ) centric approach to the selection and listing of its supply chain and will always promote value over price in selecting shortlisting prospective providers. We prioritise local providers and those with high specialisation. Many competitors especially marketplaces list agencies regardless to secure listing fees. Service providers are vetted, so clients do not have to do all the leg work in terms of ensuring the expert is really an expert. 

Our central application MM7 offers registered members with a ready made marketing strategy for growth and system to
identify and manage growth initiatives efficiently and at their own speed.

Members can readily post a needs brief and have us undertake the heavy lifting for them in identify their best fit solution and providers, and then if required engage additional services relating to co-ordinating requests for proposals , quoting and final selection.

Our focus and target market is a niche ( sme / marketing / local / growth-orientated / size  ) and its customer base is largely defined and associated through a mutual alignment of MM7 core values and underlying marketing philosophy. Values drive behaviour. We do not seek nor wish to be a solution for every SME.

 

We do not provide an escrow service, favouring a model where buyers and suppliers develop their own project terms and the seller invoices the buying organisation directly.


HOW DOES MARKETING SEARCH MAKE MONEY?

Marketing Search gets paid the equivalent of a finder’s fee from providers it has searched and shortlisted for that are subsequently selected and appointed by the buyer. This is paid upfront within 7 days by the successful supplier.
Commission is in accord with the value we provide our customers and suppliers and ranges between 10% and 15% dependent upon the complexity of the search request. Service providers pay the fee upfront. 

We receive a flat % non-risk contingent fee for our standard talent sourcing service.

Marketing Search negotiates and agrees on a fee for service based on an hourly rate for any additional RFP assistance requested – on briefs where budget anticipated is greater than AUD $10K and/or project brief is complex and/or time-consuming.

Marketing Search charges a small annual listing admin fee for its browse profiles of its  ‘Marketing’s Magnificent Seven’ featured suppliers on its website.

Marketing Search also seeks to attract 7 categories local/national sponsorship advertising partners, with mutual not direct competitive interest in supporting its growth across the SME marketplace. 

MM7 also seeks to build a limited affiliate program from which it may receive commissions for products and services that relate to each of its seven key categories.



REGISTRATION / TERMS AND CONDITIONS

Anyone registering on Marketing Search needs to be fully or in part responsible for driving the strategic growth of a business, this will invariably rest with the business owner, a member of their executive team or a senior marketer.
Multiple persons can register within any one business, which provides for a broader sharing and collaboration on growth initiatives and activities across different strategies.

The application is shared freely and exclusively to sme businesses upon completion of a simple registration process.

Marketing Search membership has no lock-in contracts  — Marketing Search doesn’t need to tie people to its platform to make it viable and provides businesses with both DIY and assisted support options beyond its initial shortlisting for helping buyers undertake and coordinate RFP’s and final selection as efficiently and effectively as possible.

Marketing Search promotes fair and reasonable terms and conditions — our T&Cs do not force you to waive your rights or create an arrangement that is unfairly favourable to one party at the expense of others and is governed by local law.



OUR SEARCH & SHORTLISTING PROCESS

Registered users can post a private needs brief and expect to receive a direct response call to further clarify matters to ensure the search process is clearly defined and understood from one of our search specialists to determine readiness to proceed to the next steps.

Search requests for projects with an anticipated budget expenditure <AUD$10K are generally provided freely. Buyers receive contact directly from 2 to 3 providers, who will, in turn, may discuss their brief needs in greater detail before submitting their proposal for final approval. Buyers can of course consult with MM7 by way of general guidance in making their final selection decision.

Business’s search requests for projects with an anticipated budget expenditure > AUD$10K and /or those that are more complex and require high specialisation may be better served by requesting further support from MM7 in preparing detailed briefs and coordinating requests for proposals/quotations/presentations. 
This approach is generally recommended and encouraged to ensure their buyer’s selection risk is minimised and deliverables are managed in as efficient and effective a manner as possible.

Given the risks associated with search and shortlisting of providers, we do not recommend nor support our members in undertaking this activity in isolation unless they have significant experience and knowledge of their local provider market’s capabilities.

Marketing Search’s search specialists will undertake this process in tandem with you and ensure that sufficient rigour and discipline has been applied to the process to qualify the best possible options for you, saving you significant cost and time.
A fee for service will be negotiated and agreed upon upfront dependent upon the scope of service supported needed and complexity and anticipated duration of the assignment.

Add Your Heading Text Here

  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.
  • This field is for validation purposes and should be left unchanged.

Step 1 of 3 - Brief

33%
  • Example: Agency Search for new Event Activation Agency, Planning Strategy Workshop, Leadership Workshop, SEO Audit, Capital Management Specialist, Social Media Training, Market Research, Branding, Risk & Compliance Advisor, Data integration and Automation etc
  • Example: Critical attributes / skills experience profile that you need this working relationship to have? Provider location? Proven industry sector experience? etc .......
  • Example : Spell out the specific outcomes you seek to make your engagement a success. Purpose of this engagement and what problem will it address? What budget range is applicable for this project? Readiness to execute on issue or project? Timeline for project etc .......
  • Full name of person and position title requesting search.
  • Requesters business email address .
  • Business or mobile number.
    What is your business's market focus geographically?
    Your business model type
  • Let us know how you came to know about Marketing Search and if referred by whom?

Step 1 of 2 - Brief

50%
  • Example: Media Brief for Regional Outreach Campaign 2019 ...
  • Full name of person and position title submitting media brief.
  • (e.g. When do you propose to run your media campaign, one-off or more frequently throughout the year and what budget expenditure have you allocated to this brief?)
  • Business or mobile number.
  • Requesters business email address .
    What is your business's market focus geographically?
    Your business model type
  • ( e,g increase market share, sales target increase etc)
  • (e.g. demographics, define their mindset towards our product, our competitors, the product category etc)
  • (e.g. a visit to the website, go-in -store, trail a product, text response etc)
  • (i.e. regional, seasonal, legislation, mandatories etc)
  • (e.g. sales, attitude change, awareness increase, brand advocacy)
  • Let us know how you came to know about Marketing Search and if referred by whom?
  • Full name of person and position title in business requesting assistance or general enquiry.
  • Business email of person requesting assistance or general enquiry.
  • Direct business phone number or mobile no of person requesting assistance or enquiry.
  • Indicate the nature of your enquiry from the choices above.
  • Please advise what the 4 to 6 key business objectives/ outcomes that you wish for the successful candidate to achieve in the short to medium term?
  • Add a short description about your enquiry.

This function service is only available to Premium + Business registered business users and if you wish access to proceed please register an account.

REGISTER HERE

Service Provider Registration

Growth & Search Collaborator Partner Register Application.

Register interest in collaborating and partnering with Growth & Search.
  • The full name of the person who is registering to list the business. Specialist Business & Agency listing registrations are generally completed by the principal owner of the business or the designated representative who is responsible for growth handling inbound new business lead inquiries.
  • Business email of person who is registering the business.
  • Business phone no (direct or mobile) of the person registering the listing of the business.
  • The listed company's business name.
  • Please advise URL and type of business growth specialisation you provide SME's. The greater the specialisation and niche the more interested we are in working with you.
  • Position title of the person registering.
  • Let us know how you came to know Growth & Search and if referred by whom?
  • Please provide additional commentary around your specialisations and confirmation of ; No full-time employees in Australia? Minimum $ project consideration? Hrly Charge Out Rate. Specific sector specialisation? ie wine industry. What makes your business different and distinctive from your competitors?
  • This field is for validation purposes and should be left unchanged.

Business Member Registration

Register today for free and stay informed about the changing and emerging landscape of marketing solutions available from across Australia.
  • Person registering must be CEO/MD of Australian based SME or a designated senior executive that holds full or part responsibility for overall business growth.
  • Please provide your personal business email address.
  • Please provide your best contact no, should we have a need to speak with you directly. Please feel free to also let us know when generally is the best time to call you?
  • Aspects of growth may include issues around Leadership Training, Marketing, Research & Planning, Finding Talent & Service Providers, Customer Experience, Capital Management Risk & Compliance, Brand Strategy, Innovation , Strategic Workshops and more ....
  • Growth & Search respects the privacy and confidentiality of its members' data and does not share information with third parties. Information collected is used only to communicate and develop the product and services we provide our members.
  • This field is for validation purposes and should be left unchanged.

  • Let us know how you came to know Marketing Search and if referred by whom?
  • This field is for validation purposes and should be left unchanged.

How we can help you? Jobs-Talent-Strategic Services.

  • Full name of person and position title in business requesting assistance or general enquiry.
  • Business email of person requesting assistance or general enquiry.
  • Direct business phone number or mobile no of person requesting assistance or enquiry.
  • Indicate the nature of your enquiry from the choices above.
  • Please advise what the 4 to 6 key business objectives/ outcomes that you wish for the successful candidate to achieve in the short to medium term?
  • Add a short description about your enquiry.
Write For Us
1Your Information
2About the author
3About the article
Talent Registration

JobSeeker Registration

Register today for free as an individual marketing , communications or technical professional seeking or open to a career move and get access to free career advocacy, job matching services, rewards for referrals and much more.
1Your Information
2When should we call
  • Please provide either your personal or business email.
  • Best phone number to call you.
  • Day and times that are generally convenient for you to talk.
  • Provide your job title and confirm how long you have been employed by your current company.
  • What are the key drivers for you considering a career change at this time? What time frame are you working to in finding your next ideal role?
  • Brief description of the type of role you are seeking, remuneration expectation, perm temp or contract role. Include issues that are non-negoitable from your perspective.
  • SME, Enterprise, B2C, B2B, Industry, E-Comm, Agency, Specialist Firm, Consultancy, Start-Up etc
  • ie brand management, strategy & planning, social media management, community development, content marketing, video marketing, back end - development, graphic, UX, UI design etc
  • Where in Australia do you currently work and are you open to considering interstate or international career opportunities? Please also advise if you are working in a larger city whether you are limiting your options to specific regions within your city or home state?
  • Let us know how you came to know about Marketing Search and if referred by whom?
  • Please advise whether you have recently been interviewed or approached for a new role , and if so if advertised which and what stage matters are at?
  • This field is for validation purposes and should be left unchanged.